We educate and inculturate everyone in your organization so that they can “be the brand.” We conduct workshops and training sessions, provide training materials and provide ongoing support to ensure widespread brand adoption. This essential aspect of brand development results in your people -- who are often the main brand touch points -- not merely understanding the brand but personifying and being the very definition of it.

D5 Definition

t this phase there is a naturally occurring  “marriage” to the brand as the process of  owning, personifying and being the definition of your brand.

Brand Insights

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Blueprint GG is an international lifestyle management, marketing and brand strategy consultancy specializing in the sports, luxury goods & services and entertainment industries. Blueprint has operations in the U.S., the Caribbean, Europe and Africa.



The Trump Building

40 Wall Street

28th Floor

New York, NY 1005


Tel +1 (212) 796-6927

Tel +1 (646) 462-3877


Grove House

London, WC2H 7ED


Tel +44-2088196490

Fax +44-2088196490

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